PRIVACY POLICY
Welcome to Bourzma (the “Platform”), a community and online store dedicated to young, sustainable Latvian designers and artists. Our website address is www.bourzma.com. This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from our Platform.
Personal Information We Collect
Device Information:
When you visit the Platform, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device.
As you browse the Platform, we collect information about the individual web pages or products you view, websites or search terms that referred you to the Platform, and your interaction with the Platform. This is referred to as “Device Information.”
Order Information:
When you make a purchase or attempt to make a purchase through the Platform, we collect information from you, including your name, billing address, shipping address, payment information (including credit card numbers, where applicable), email address, and phone number.
This information, referred to as “Order Information,” is used to fulfill orders placed through the Platform, including processing your payment, arranging for shipping, and providing you with invoices and/or order confirmations.
How We Use Your Personal Information
Order Information is used to:
Fulfill orders placed through the Platform.
Communicate with you.
Screen orders for potential risk or fraud.
Provide information or advertising relating to our products or services in line with your preferences.
Device Information is used to:
Screen for potential risk and fraud (particularly, your IP address).
Improve and optimize our Platform (e.g., by generating analytics about how our customers browse and interact with the Platform, and assessing the success of our marketing and advertising campaigns).
Sharing Your Personal Information
We share your Personal Information with third parties to help us use your Personal Information as described above. For example, we use Squarespace platform to power our online store.
We also use Google Analytics to help us understand how our customers use the Platform. You can read more about how Google uses your Personal Information here.
You can opt-out of Google Analytics here.
We may also share your Personal Information to comply with applicable laws and regulations, respond to lawful requests for information we receive, or to otherwise protect our rights.
Behavioural Advertising
We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. You can opt out of targeted advertising by:
FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous
BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Do Not Track
Please note that we do not alter our Platform’s data collection and use practices when we see a Do Not Track signal from your browser.
Your Rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Data Retention
When you place an order through the Platform, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Changes to the Policy
We may update this privacy policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.
Contact Us
For more information about our privacy practices, questions, or complaints, please contact us by e-mail at info@bourzma.com.